The much-awaited Star Wars: The Last Jedi has unexpectedly become a topic that has divided fans over the weekend. The monster movie directed by Rian Johnson released with critics gushing about it, and it had an impressive 93% score on Rotten Tomatoes. However, it seems to be an entirely different story with the fans because the audience has given The Last Jedi a score ranging in the mid-50 percentage, which happens to be the lowest for any Star Wars film.
The validity of this abysmal fan score became doubtful when an unknown person on social media claimed to have created various fake accounts to impact the movie’s score negatively. In case further evidence was required to prove about the Rotten Tomatoes score being untrustworthy, a social intelligence company of global repute called Synthesio conducted a study of various social media platforms in relation with the movie, and the study revealed that fans were a great deal happy with The Last Jedi.
Synthesio merely segregated responses on Twitter and Facebook into positive and negative categories, similar to how Rotten Tomatoes score is based on the average of the good or bad ratings. Synthesio discovered that among the social media posts related to The Last Jedi, 70.04% of them approved of the movie and only 29.96% were negative about it.
This turns out to be a vastly different and probably far more accurate assessment compared to the Rotten Tomatoes numbers. It would have been easy for Bots and bogus accounts to log in to the review website and post negative comments. However, we must be aware that Synthesio’s study was based solely on the social media responses posted by people on their profiles.
It is common knowledge that not everyone really means what they state on social media. Thus, some trolls are impacting those numbers too. However, that happens with any kind of study. Most of the people have given opinions about The Last Jedi publicly, and nearly ¾ of those people were appreciative of the Rian Johnson film.
Apparently, the truth lies between what Synthesio found and the extremely positive exit poll figures by CinemaScore. The audiences are finding The Last Jedi to be much more fun than what Rotten Tomatoes audience score indicates.