Star Wars: The Last Jedi opened to a grand reception last week, and it received unbelievably positive reviews from critics as well as high numbers from Cinemascore. Still, all that positive feedback, the performance of the latest Star Wars Episode hasn’t been that good. The film presently has the worst Rotten Tomatoes audience score that any film of the franchise has ever received.
What causes such a huge mismatch? Let’s ignore the reviews by critics and focus only on the Cinemascore of The Last Jedi, which is a metric compiling data from audiences which genuinely saw the film in theaters and the film is still getting high acclaim. As reported by Deadline, the reason behind so much disparity, and to find out whether the fans really loved The Last Jedi, is caused by trolling.
Deadline’s report talks about the audiences and user scores given to The Last Jedi by Metacritic, IMDB, and Rotten Tomatoes. All of these are considerably lower than the numbers given by Cinemascore; especially the Rotten Tomatoes score being such an anomaly because those who give the rating on the website are generally in sync with the critical ratings on the portal. The key factor about these three parameters is that none of these gather the data using scientific means. It is easy for a person to repeatedly log in to the sites and give several reviews to the movies. The users of these websites don’t need to verify or even prove that they have even seen the movies in cinemas before rating them and that can greatly dilute the accuracy of such data.
Taking these faults in account, the general idea from those unrelated to Disney is that these low numbers are not a reflection of the actual audience response to the movie.
If the above trolling premise related to the wide gap between the accurately calculated scores and rankings such as Rotten Tomatoes happens to be true, then it raises questions about the validity of such casual rankings and above all, how such inaccurate rankings have affected the Hollywood movies. As far as The Last Jedi is concerned, the variation among these rankings is not causing a difference to the fan enthusiasm. The Last Jedi had a blockbuster opening weekend which saw it earn $450 million at the global box office and now the holidays are coming up, word of mouth reviews are expected to lead fans to theaters to watch what all the noise is about.
You can watch Star Wars: The Last Jedi in a theatre near you